Politiken can reveal that the Red Cross has used AI-generated images to raise money—without disclosing it. Experts are appalled, while the Red Cross calls it »a clear mistake«.
The children in the rubble don’t even exist: Red Cross accused of using fake photos in fundraising appeal
Until Politiken contacted them, the Red Cross used this fake image as a banner on its online gift shop. An analysis by Politiken, backed by independent experts, has concluded that the image was generated by artificial intelligence. Politiken has added the label 'AI-generated'.
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Three children sit in dirty clothes, their hair unkempt, amid a heap of rubble. Even so, they smile hopefully and form a heart with their hands in a photograph used at the top of the Danish Red Cross’s online gift shop.
In another photo, a child clings to his mother in front of a burned-out building and the barrel of a tank, as the text urges people to help secure a future for children in war.
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